With many feeling claustrophobic and anxious as the coronavirus lockdown continues throughout the globe, Havas New York chief creative officer Harry Bernstein – known as Harry Bee by many – has found reasons to be positive, highlighting how creativity can help lift people up. Read More
The streaming wars are setting up as a conflict of broad catalogue versus specific original content, says Jesper Norgaard.
Do you remember what life was like back in 2007? Rihanna was on the radio singing about umbrellas, Harry Potter set out to save the world one last time and Apple introduced the iPhone. Good times. Read More
Just a few weeks ago, the changes we’ve seen companies make in the face of coronavirus would have seemed radical. When this is all over, can we go back? Read More
Back in the day, when I was growing up in India, my father used to mention about an epidemic in and around the years 1918-1919 during the month of Kartika( as per the Indian calendar) during October. It was called Galgot which effectively meant choking of the neck or the lungs. Galgot caused the death of almost 5 Million people in the Indian sub continent alone. Read More
Being forced to work from home is less likely to concern B2B marketers than those in B2C businesses, a new study shows. Read More
Daren Poole examines whether brands should be slowing down marketing spend during crisis or whether there are long-term advantages for brands to continue business as usual. Read More
Apps should be a “top priority in mobile marketing”, with branded tools offering particular benefits from an advertising perspective, a study published in the Journal of Advertising Research (JAR) has found. Read More
It’s time to take a walk in the woods, away from crowds, melt within the flora and fauna, breathe. Soon, the joy of nature begins to wash over me. And after a good while, as Henry David Thoreau writes, I’ll return taller than the — damn, my phone’s buzzing again.
People are often hypocritical in how they assign blame for terrorist attacks. Highlighting this could help change attitudes. Read More
The fear of catching the novel coronavirus has sparked a shopping frenzy that one New York City newsradio station aptly described as “Purell panic.” Nationwide, stores from Target to Costco to Kroger have seen shelves stripped bare of hand sanitizer, cleaning supplies, rubber gloves, toilet paper and anything else that shoppers think will help them prepare for possible quarantines against the virus, which has spread across 97 countries and killed at least 4,000 people. Read More
