The Volkswagen Treasure Hunt is conceptualised as an annual IP property for high intensity brand engagement, maximum brand recall and high decibel PR and social virality.
VIBRATING, NEAR-HALLUCINATORY, THE Manú National Park in Peru is among the most biodiverse places on earth. Just about every one of the park’s 4.3 million acres, where the Tropical Ades meet the Amazon Basin, seethes with raw biology—at least 1,300 species of butterflies and 650 of beetles; numberless white-lipped peccaries, tufted capuchins, green anacondas, turquoise tanagers. Flora and fauna to infinity. Read More
Traversing the journey from a brand strategy perspective to the creative deliverable/s. The science and rational explained in the below presentation:-