Ideal ideas are not original but variations of a form, marrying innovation and immediacy to different frameworks. Advertising goes wrong in its search for originality, says Faris Yakob, when it confuses originality of content with originality of form.
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Changing yourself and your role takes effort, but it can produce lasting benefits.
You don’t need to fly all the way to Hawaii to find your happy place. You might need to go no farther than your desk chair.
Helvetica is regarded as one of the most widely-used and beloved typefaces ever designed, first developed in 1957 by Swiss typography luminaries Max Miedinger and Eduard Hoffmann. Its impact has stood the test of time, Read More
People are drawn to streaming services by their content—but often leave because of the cost, a clunky user experience, or a favorite show moving to another service
Struggling to attract and connect with your audience on social media? Could you be working with outdated content strategies and tactics?
In this article, you’ll discover common content strategy mistakes and learn how to develop content that draws a loyal community to your business. Read More
The metaverse is no longer a vague and futuristic concept. It’s beginning to take shape. During the next few years, these immersive and augmented spaces will change the nature of business and life. People will act and interact in different ways, they will shop and purchase goods in augmented and 3D worlds, and new types of products and services will appear.
Schiphol is the third-largest airport in Europe, but it plans to shrink instead of grow.
Techniques to effectively handle and probably even come out as a winner Read More