Facebook is out shopping Watch to advertisers and their agency ad buyers by pitching it as a way to get the most of their current Facebook spend.
Net neutrality–or the idea that the internet should be free and open–is circling the drain. The FCC is planning to repeal the 2015 law that banned blocking, throttling, or fast-laning web content. But what, exactly, are the implications of doing so?
Terence Neale Directs Spot Set to Ruel’s “Don’t Tell Me”
Editor’s Pick
Serena Williams, Cara Delevingne, Neymar Jr., Kris Wu and Michael K. Williams all appear in a stirring new video from Beats by Dre, part of its “Above the Noise” campaign.
But then he meets the T-Roc SUV
For the global launch of Volkswagen’s T-Roc SUV, adam&eveDDB and DDB Berlin/Hamburg joined forces to produce this quirky piece of work.
Accenture Interactive is to be the global experience agency of record for Maserati with an all-encompassing role covering customer experience, brand, creative, content and programmatic media.
Maserati, the Italian-owned luxury car brand, is the first client to appoint Accenture Interactive as global experience agency of record.
Karmarama, the London ad agency which Accenture Interactive bought a year ago, will be the lead creative shop on the global account.
It’s just water with carbonation—no calories, no sugars, no artificial ingredients, nothing but zeros on its nutrition labels—and something it calls “natural essence oils.”
Lean in close, because I’m about to share a secret with you that most of my fellow digital marketers won’t be happy about. Why? Because I’m sick and tired of seeing new businesses and startups spin around in circles trying to figure out how to promote themselves online. So, are you ready?
W+K NY Ads Promote New In-Flight Messaging Services
Delta is now letting passengers send instant messages while in-flight, and to spread the word, it’s created a series of short, funny ads about texting “from above.”
