Brands are aways wanting to reach out, connect and engage with the millennial generation, a very vital demographic for most of them. What is desired though is a complete understanding of what millennials seek.

It’s often noticed that in the quest to simplify and connect with the audiences, advertising becomes far too plain and strait jacketed. The way to about doing it is credit our audience with the fact they have a very good ability to understand and evaluate.
The digital transformation has impacted the way Corporate Learning Academies are being perceived. The next generation of Corporate Academies supports learning at the speed of business.This ISD Global White paper shares more. You can download it from this link http://bit.ly/1Tc9BiB
ISD Global helped WINC(Western International College) brand the University of Bolton’s booth at GETEX in Dubai last month. Positioned by ISD Global as the Best Value British University in the UAE, the University witnessed the maximum possible student registrations this year for its under graduate and post graduate degrees in Engineering, Management, Economics, Accounting, Supply Chain, Computing & IT etc.
Continuing its positive approach towards OOH/Outdoor branding, KIA has put up a new creative campaign for its Sportage brand on the Garhoud Bridge Unipole, near Grand Hyatt Dubai. Facilitated and executed by ISD Global, KIA has been driving a great response through it’s OOH initiatives across Dubai.

ISD Global launches the first edition of it’s BrandKnew Awards: Celebrating Excellence of Home Grown Brands, UK. Come October this year, the first edition of the Awards will be held in London followed by the UAE in November and India in December. The Awards has been instituted to salute, gratify and recognise the brands that have been build admirably from the ground up earning the respect, mind & heart of consumers. More about the Awards can be known from www.brandknewawards.com

A first of it’s kind pioneering initiative by ISD Global, The Best Kept Home Awards India is a state of the heart engagement platform for proud home owners to showcase their abodes of passion and for brands to meaningfully engage with style and aesthetics conscious customers across the SEC spectrum.More about the awards and how to participate, or be associated as a sponsor can be had from www.bkhawards.com
Leveraging the fleet of buses that WINC has for the students of University of Bolton, ISD Global has conceptualised, designed and executed the branding on the buses. Traversing the UAE as it picks and drops off students, it’s a sure fire way to articulate what the brand offers in terms of accredited, quality, UK education in the UAE.

Published by ISD Global and now in its 6th year (with over 60 editions already published), BrandKnew released its April and May editions. The digital edition can be accessed at www.brandknew.groupisd.com .The monthly digital magazine perfectly supplements the web blog brandknewmag.com that provides daily actionable intelligence on marketing, branding, advertising, design and innovation to a hungry and fast growing user base.























