As part of an aggressive student recruitment drive push, Manipal University officials have been touring India to inform,educate and inspire potential students to enrol. Backed by an emailer + print campaign conceptualised and developed by ISD Global, the road shows have been done across multiple cities in India including Hyderabad, Goa, Kolkata, Ahmedabad, Cochin, Lucknow & the Delhi/NCR region.The response has been very very encouraging.
University of Bolton is now recognised as The Best Value Accredited British University brand in the UAE. Respected for its wide array of programmes especially those ion Engineering, Management & Accountancy, the University of Bolton is attracting students not just from the UAE but also from other parts of the GCC, the Indian Sub Continent and Africa. Well placed students of the University of Bolton through WINC’s dedicated career development cell has definitely increased demand for its programmes.
WINC – ad
ISD Global last week executed this backlit Unipole branding for the watch brand Kolber (Al Futtaim Watches & Jewellery) on Dubai Airport Road. With an estimated
350000+ vehicles every day on that route including all traffic going & coming from Dubai Airport’s Terminal 1 and Terminal 3, the location provides a spectacular branding platform for a lifestyle brand.
Kolber OOH
Kolber OOH
Seeking a record recruitment season, ISD Global is helping Manipal University brand reach out to its vast base of existing & prospective customers vide a series of emailer communications. Registrations are up by more than 15% compared to previous year and the emailers seem to be making a mark in stimulating brand engagement and offtake.
Manipal Emailer
Manipal Emailer
Manipal Emailer
Manipal Emailer
Thrifty Car Rental, the biggest car rental brand in the GCC/MENA region has recognised the power of the Sharjah International Airport passenger strength and opted for a branding right in the heart of the baggage claim area. Created and executed by ISD Global, Thrifty looks to leverage the additional reach & passenger numbers that Sharjah Airport will deliver now that even Qatar Airways has started using the airport as a hub.
Thrifty Sharjah Airport Branding
Thrifty Sharjah Airport Branding
ISD Global extended the OOH campaign for Arabian Automobiles Renault by putting up its Koleos offer on Dubai Airport Road Unipole. Located at the mouth of the exit that takes passengers into both Departures and Arrivals of Terminal 1, Dubai Airport (apart from being highly prominent to drivers going onward to Dubai Airport Terminal 3 and beyond).
OOH campaign 01
OOH campaign 02
OOH campaign 03
OOH campaign 04
After a month of Open Days & Iftar evenings, WINC (providing undergraduate & post graduate degrees from the University of Bolton and University of London) sends out a Eid Mubarak mailer to all its students, associates & business partners
EID Mubarak Emailer
As part of its continuing series at evoking thought and galvanising relevant action,ISD Global created this emailer that was broadcast out to more than 60000 respondents across the GCC.
Foot-for-thought
ISD Global as part of the integrated OOH plan for Manipal University Dubai, branded all the 59 trains of the Dubai Metro Red line with overhead panels inside the compartments giving the brand colossal exposure within a consistently high traffic eco system.
Metro Overhead Panel 01
Metro Overhead Panel 02
Metro Overhead Panel 03
Metro Overhead Panel 04
Metro Overhead Panel 05
Over the past few weeks ISD Global worked with brands including Kia, Splash, Renault, Vitaene C to execute their Outdoor Unipole execution at one of Dubai’s premier locations- on Airport Road, right next to Terminal 1, giving the brands massive exposure to over 300000 vehicles every day and traffic going into Terminal 1, Terminal 3, Emirates HQ, Muhaisnah, Arabian Centre etc. The take off has been really smooth!
Splash Unipole
Splash Unipole
Renault Unipole
Renault Unipole
Kia Unipole
Kia Unipole
Vitaene C Unipole
