Close on the heels of the advertising campaign launched outdoor with University of Bolton, ISD Global has put together a 3 month Weather Update Sponsorship Radio campaign on Suno FM for WINC to bolster it’s student recruitment drive for the University of Bolton’s next academic session starting September 2015. And integrating the Radio and Outdoor is Press Advertising in Gulf News and Khaleej Times. University of Bolton is positioned as the Best Value British University in the UAE.
Western International College that offers the University of Bolton’s Degree programmes in the UAE once again partnered with ISD Global to brand the internal environment of their RAK Campus. The messages conceptualised and created by ISD Global were meant to be timeless, relevant and motivating to all the stakeholders in the campus be it students, administrators or faculty members.
ISD Global continues it’s consistent usage of high impact OOH media for UAE’s No 1 Car Rental brand Thrifty. Close on the heels of a 6 month campaign at the same location that ran upto March of this year, it has put the Thrifty brand up again on the LED Screen opp Buhaira Corniche in Sharjah. ISD Global has planned the OOH campaign to include all 3 of Dubai airports, the Sharjah International Airport and this LED Screen.
Our last emailer was to get people to act on their ideas. Without execution, they remain an unfulfilled misery that becomes regrettable. So get your ideas to reality by actioning them!
Mathtweets.com, an innovative, first of it’s kind, future ready Math learning by Tweets initiative engaged the services of ISD Global for its launch campaign branding. Two sets of approaches were created to address audiences one within the Indian Sub Continent and the other at a wider global footprint predominantly in the First World nations.Mathtweets is targeted at kids in the 5 to 12 year bracket who find Math a serious stumbling block and in the process puts the parent community at ease as well.
Everyone and their cousin seems to be talking about ‘ big data ‘ but how many of them are actually seeing the ground reality and leveraging data the way it ought to be. Efficacies, impact & relevance for brands now and most certainly in the future will all come from how well data is mined.
ISD Global completed the first set of a store and product photo shoot for upscale Italian fashion brand Carducci at the Sunset Mall, Jumeirah Beach Road.
With plans to go into the UAE’s top malls, the Carducci brand is looking to expand aggressively in the region. The brand has high styled quality garments for both men and women and are appropriately priced inspite of the premium quality. The Carducci store is located at the ground level of the Sunset Mall on Jumeirah Beach Road in Dubai.
WINC(Western International College) continues to use the GETEX platform to drive student recruitment for University of Bolton, the best value Accredited UK Higher Education provider in the UAE. WINC’s roadshows across the GCC, Pakistan and within UAE saw demand from students augmenting manifold especially for it’s Engineering and MBA programmes. There are special scholarships on offer that are both merit and need based. For more information visit the University of Bolton booth(branded by ISD Global) at GETEX, April 15 to 17th at Dubai Convention & Exhibition Centre or log onto wincedu.net Read More
Upscale furniture brand Novel Home recently opened its swanky showroom in Ras Al Khaimah (near the traffic department). ISD Global put together an integrated marketing communication campaign that included Radio, Outdoor(Taxis/Lamp Posts), Flyer drop[s and SMS broadcasts to create awareness and drive footfalls. Novel Home has presence in Muscat, Salalah & Abu Dhabi and RAK is their fourth showroom. Plans are afoot to open more locations in the UAE this year including Dubai & Sharjah.
When ideas, intent, technology combine to attract capital and build hugely valuable corporations. Some classic examples quoted in this mailer conceptualised & designed by ISD Global.
